Part 2

有名产品的广告

1. Describe an advertisement you have seen that introduced a well-known product You should say: When and where you saw the advertisement What the product was How you liked the advertisement And explain how you felt about it

答案:

One advertisement that stands out vividly in my memory is the Nike campaign I encountered last summer while watching a popular sports channel. The advertisement showcased the company's iconic running shoes, particularly the Nike Air Zoom Pegasus.

The ad was not merely a display of the product; it was a masterpiece of storytelling. It featured a diverse group of athletes from various backgrounds, each illustrating their unique journey towards achieving their personal best. As I watched, I was struck by the powerful imagery and motivational soundtrack that perfectly complemented the visuals. The moments captured not only highlighted the shoes' cutting-edge technology but also resonated with the audience on a deeply emotional level, inspiring viewers to pursue their dreams regardless of the obstacles they face.

I found the advertisement to be exceptionally compelling; it went beyond traditional marketing techniques. Instead of simply focusing on the product, it emphasized the values of perseverance and determination that Nike embodies. This approach made it relatable and engaging, stirring a sense of motivation within me.

Ultimately, the advertisement left me feeling energized and inspired. It reminded me of the importance of setting goals and the role that the right tools can play in achieving them. I was so moved that I even contemplated purchasing a pair of those running shoes, not just for their performance but also to embody the spirit of resilience that the ad conveyed.


助记: Nike, advertisement, running shoes, storytelling, powerful imagery, motivational soundtrack, compelling, perseverance, energized, inspired.


翻译:

我记得的一个广告是我在去年夏天观看一个流行体育频道时看到的Nike广告。广告展示了该公司标志性的跑鞋,特别是Nike Air Zoom Pegasus

这个广告不仅仅是产品的展示;它是一个讲故事的杰作。它展示了一群来自不同背景的运动员,每个人都讲述了他们实现个人最佳的独特旅程。当我观看时,我被强大的画面激励人心的音乐所打动,这些完美地衬托了视觉效果。广告捕捉的瞬间不仅突出了鞋子的尖端技术,还在情感层面上与观众产生共鸣,激励观众去追求他们的梦想,无论面临什么障碍。

我觉得这个广告极具吸引力;它超越了传统的营销技巧。它不仅关注产品,还强调了Nike所体现的毅力和决心的价值观。这种方法让它变得 relatable 和引人入胜,激发了我内心的动力。

最终,这个广告让我感到充满活力和灵感。它提醒我设定目标的重要性,以及合适的工具在实现目标中所扮演的角色。广告让我感动,以至于我甚至考虑购买一双跑鞋,不仅是为了它们的性能,更是为了体现广告所传达的坚韧精神。


笔记:

  1. Nike (/naɪk/) - a well-known sportswear brand, 耐克
  2. advertisement (/ˌæd.vəˈtaɪz.mənt/) - a public promotion of some product or service, 广告
  3. storytelling (/ˈstɔː.riˌtel.ɪŋ/) - the activity of telling or writing stories, 讲故事
  4. powerful imagery (/ˈpaʊ.ər.fəl ˈɪm.ɪdʒ.ər.i/) - strong visual representations that create an emotional response, 强大的画面
  5. motivational soundtrack (/ˌmoʊ.tɪˈveɪ.ʃən.əl ˈsaʊnd.træk/) - music that inspires and encourages, 激励人心的音乐
  6. compelling (/kəmˈpel.ɪŋ/) - evoking interest, attention, or admiration in a powerfully irresistible way, 吸引人的
  7. perseverance (/ˌpɜːr.sɪˈvɪə.rəns/) - continued effort to do or achieve something despite difficulties, 毅力
  8. energized (/ˈɛn.ər.dʒaɪzd/) - filled with energy or enthusiasm, 充满活力
  9. inspired (/ɪnˈspaɪəd/) - filled with the urge or ability to do something creative, 灵感满满